PROJECT 1.
·client: Andjou Cosmetic
role: Graphic Designer & Webdesigner / UX & UI design
date: october 2019 / may 2020
Redesign of their website and create a new packaging to better reflect the brand’s identity and appeal to a wider audience. The challenge was to modernize the brand’s image while preserving its core values and unique universe.
this project, I took a holistic approach, working on both the website and the packaging. I explored refined color palettes, contemporary typography, and clean layouts to create a consistent and visually appealing identity. Every element was designed to align with the brand’s universe and ensure a coherent and engaging user experience across digital and physical platforms.
I was responsible for concept development, visual design, and layout execution for both the website and packaging. This included defining a flexible design system that could adapt to various digital formats and physical materials, ensuring consistency and brand recognition.
FOR
The final outcome is a redesigned website and packaging that truly reflects the brand’s DNA, cohesive and visually appealing. The project allows Andjou Cosmetics to stand out, enhance brand perception, and offer a more engaging experience to its customers.
The redesigned website and packaging deliver a modern, cohesive, and visually striking identity. The brand now has a flexible toolkit to maintain consistency across channels, making it easier to engage customers and strengthen its market presence. Feedback from the client and audience has been very positive, confirming the project’s success in enhancing brand perception and appeal.